• Sun. Sep 8th, 2024

BSNL’s Journey: From Telecom Leader to Revival Efforts

ByNishat Manzar

Jul 17, 2024

Bharat Sanchar Nigam Limited (BSNL) has been a significant player in India’s telecommunications industry since its inception in 2000. As a government-owned entity, BSNL has experienced tremendous growth, followed by a sharp decline, and is now in the midst of a potential revival. This article delves into BSNL’s journey, examining its history, challenges, and the efforts being made to restore its former glory.

BSNL’s Rise to Prominence

Founded on October 1, 2000, BSNL quickly established itself as a major telecom provider in India. By March 2007, the company had achieved impressive financial results:

YearBSNL RevenueAirtel Revenue
2007₹40,000 crore₹18,420 crore

This data showcases BSNL’s strong market position in its early years, with revenues more than double that of Airtel, a leading private competitor.

The Decline: Factors Contributing to BSNL’s Downfall

Despite its initial success, BSNL began to face significant challenges after 2009. Several factors contributed to its decline:

  1. Intense Competition: The entry of aggressive private players like Jio disrupted the market with extremely low tariffs.
  2. Loss of Market Share: BSNL’s market share dropped dramatically over the years. Year BSNL Market Share 2005 21% 2022 7.9%
  3. Bureaucratic Inefficiencies: Slow decision-making processes and excessive red tape hindered BSNL’s ability to adapt to market changes.
  4. High Employee Costs: Employee-related expenses accounted for 55-60% of BSNL’s total expenditure, significantly impacting profitability.
  5. Technological Lag: BSNL struggled to keep pace with rapidly evolving technology, particularly in the rollout of 4G services.

Financial Impact of BSNL’s Challenges

The cumulative effect of these factors led to substantial financial losses for BSNL:

Fiscal YearNet Loss
FY 2021-22₹57,671 crore
FY 2023-24₹5,367 crore

While the losses have decreased, they remain significant, underscoring the need for decisive action.

Government Revival Efforts

Recognizing BSNL’s strategic importance, the Indian government has initiated several revival packages:

  1. First Revival Package (October 2019):
  • Voluntary Retirement Scheme (VRS) to reduce employee costs
  • Debt restructuring through sovereign guarantee bonds
  • Administrative allocation of 4G spectrum
  • Asset monetization
  1. Second Revival Package (July 2022):
  • ₹1.64 lakh crore package for service upgrades
  • Merger of Bharat Broadband Network Limited (BBNL) with BSNL
  1. Third Revival Package (June 2023):
  • ₹89,000 crore package
  • Increase in authorized capital from ₹1,50,000 crore to ₹2,10,000 crore
  • Allocation of 4G and 5G spectrum worth ₹88,515.93 crore

These efforts aim to modernize BSNL’s infrastructure, improve its service offerings, and strengthen its financial position.

BSNL’s Current Position and Future Outlook

As of April 30, 2024, BSNL has shown signs of improvement:

  • Subscriber base: 88.94 million (4th largest in India, 25th globally)
  • Revenue for FY 2023-24: ₹21,317 crore

BSNL is now focusing on expanding its 4G coverage, particularly in rural areas, and preparing for the rollout of 5G services. The company aims to launch 5G operations by 2025, using indigenous technology in line with the government’s “Atmanirbhar Bharat” initiative.

Key Services and Offerings

BSNL continues to provide a wide range of telecommunications services:

  1. Mobile Services: Prepaid and postpaid plans under the CellOne brand
  2. Landline Services: Fixed-line telephone services
  3. Internet Services: Fourth-largest ISP in India
  4. Broadband: Various plans including BSNL Broadband and Bharat Fibre
  5. Bharat Net: Expanded fiber network through merger with BBNL

Challenges and Opportunities

While BSNL has made progress, it still faces significant challenges:

  1. Intense competition from private players like Jio, Airtel, and Vodafone Idea
  2. Need for rapid technological upgrades to stay competitive
  3. Improving operational efficiency and reducing costs

However, opportunities exist for BSNL to leverage its strengths:

  1. Extensive fiber network (7.5 lakh km) for broadband expansion
  2. Government support for revival and modernization
  3. Potential for growth in rural and underserved markets

Conclusion

BSNL’s journey from market leader to struggling PSU, and now potentially towards revival, reflects the dynamic nature of India’s telecom industry. The government’s commitment to reviving BSNL through substantial financial packages and strategic initiatives demonstrates the company’s importance in India’s telecommunications landscape.

As BSNL works to modernize its infrastructure, expand its 4G and 5G capabilities, and improve operational efficiency, it has the potential to regain its competitive edge. The success of these revival efforts will not only impact BSNL but also play a crucial role in shaping the future of India’s telecom sector, particularly in bridging the digital divide between urban and rural areas.